Why are we preparing the project?

Bacchus Marsh has been identified for growth through a range of state, regional, and local policy. These include but are not limited to the Central Highlands Regional Growth Plan, Plan for Victoria, Housing Bacchus Marsh to 2041 and Bacchus Marsh Urban Growth Framework.   

Plan for Victoria facilitates growth in order to support regional communities. The Plan identifies Parwan Employment Precinct as a regional employment precinct. The precinct’s scale, regional and capacity to deliver industrial land will help promote economic competitiveness and resilient regional growth.

The Economic Growth Statement also demonstrates a commitment to support businesses to invest and grow Victoria’s priority sectors including circular economy, digital technologies and agribusiness within the next 10 years. The Statement recognises unlocking land for jobs in regional greenfield locations as a conduit of statewide economic growth. The preparation of the Parwan Employment Precinct is aligned to this Statement by unlocking approximately 2,200 hectares of new industrial land adjacent to the fast-growing Bacchus Marsh township. New investment into the region will transform Moorabool Shire into a significant regional employment centre.

Victoria’s 10-year Plan for Industrial Land addresses the growing demand for well-located and affordable industrial land, particularly in greenfield sites. The Parwan Employment Precinct is well placed to contribute to the supply of attractive industrial sites, ready to support an evolving industrial landscape. As a regional precinct, Parwan Employment Precinct will alleviate pressure off metropolitan areas and provide more confidence for businesses to grow.